Payments are in test mode. Use card 4242 4242 4242 4242 with any future expiry and CVC. Read more
Free shipping on orders over $150 · The Equalizer drops every Saturday
Made in Eastanollee, GA

Precision-Built
Ammunition.
Data-Driven Performance.

From reloaders to competitors — Fire Ammo delivers accuracy you can measure. Every load is chronographed, Doppler-verified, and lot-traceable.

6.4
Avg SD (fps)
17
Avg ES (fps)
100%
Lot-Traceable
Fire Ammo logo
The Fire Ammo Method

Reloader-driven. Data-driven. Field-proven.

We're shooters and reloaders first. Every Fire Ammo load is developed at the bench, then validated through a chronograph with Doppler radar — capturing velocity, average velocity, standard deviation, extreme spread, and energy.

Doppler-Verified

Every load measured with radar-grade precision.

Low SD Builds

Tuned for consistent velocity across the lot.

Match-Capable

Optimized for sub-MOA performance in tuned rifles.

Competition-Tested

Validated weekly at The Equalizer.

Sample Lot — .308 Win 168gr BTHP
Avg Velocity2,650 fps
Standard Deviation7.1 fps
Extreme Spread19 fps
Power Factor445
Barrel Length20"
Twist Rate1:10
Sample Size30 shots
Every Saturday

The Equalizer

500-Yard One-Shot Challenge

A pure test of shooter skill — everyone uses the same ammunition, loaded to the same specs, which change weekly. Bring your rifle. We bring the rounds.

View Rules & Register
From the Line

What Shooters Are Saying

"

The lowest SD I've ever clocked from a factory-spec load. Period.

M. Halverson
PRS Competitor
"

Carlos and the team actually publish their data. That's rare and that's why I shoot Fire Ammo.

J. Whitlock
NRA Instructor
"

The Equalizer puts every shooter on the same playing field. Humbling and addictive.

R. Park
Equalizer Winner — Week 14

Get Weekly Lot Drops

Ballistic data, new loads, and Equalizer specs — straight to your inbox every Monday.